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Cutting-edge Email & SMS Marketing

We exploit the latest in marketing automation to behavior-target your audience precisely.

15+ Years' Record Digital Results, Globally

At Blurn Group of companies, on behalf of our entire team, we want to thank all our clients, suppliers, and contractors, for all their continued support in helping us show record performance for several small to large businesses globally

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American & Global Brands We've Helped Grow

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100% Transparent, Trusted & Family-owned

As a family business that’s been thriving on trust for well over a decade, we treat our clients too as our extended family. So, also be prepared to face some blunt truth! Read More reasons why most successful companies trust us.

Best value

Best Value & Service Guaranteed

We guarantee the best value and quality of work with an abundance of skilled resource, whether your business is a multinational corporation or a small start-up. Besides, we welcome your constant feedback to be able to further tailor solutions for you.

Customer-centric email strategy

Frequency and recency are key ingredients to a successful customer lifecycle marketing strategy, and one of the most effective ways to consistently reach customers is through their inbox. Our automation, content and data analysis skills will ensure that your email marketing strategy is insight-led and customer-centric.

Engaging Emailing Experiences That Drive Conversions

Email marketing campaigns that are smartly integrated with other relevant channels not only strengthen your brand, but drive transactions. By delivering relevant, personalized messaging to your target audience, businesses can build lasting connections that contribute to their long-term growth and ensure they become a priority in their industry. With extensive experience in building email campaigns, and a level of insider knowledge that’s more comprehensive than most, the in-house team at Impressive can plug into your operations and work alongside you to deliver a data-backed email campaign.

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Business guy is sending the emails with laptop at work space.

Our email campaigns are built with one purpose, to engage, and drive qualified leads

It’s our in-house team of automation and email specialists, combined with data analysts and best-in-class content writers, that delivers our clients the upper-hand and the tools they need to develop an EDM strategy that yields real results. By knowing what it takes to increase your open rate and boost high-quality clicks through to your website, we craft an integrated campaign that works towards your primary objective: boosting revenue.

Email & SMS marketing can be key drivers of your business growth. We find frequency and current content are of great importance in marketing strategies – one of the best ways of achieving this is through your audiences inboxes.

Email marketing is one of the best sales funnel to target the customer with information, without having to attract them first. Using well crafted email campaigns, you can send personalized messages that will keep them engaged with your brand, and boost sales.

As experts in email & SMS marketing, we use your CRM data as gold – placing your user behavior ahead of technology, we deliver particularly lucrative results. At Blurn, we measure our success on metrics such as Click-Through-Rate (CTR) and Open Rate (OR); and place marketing automation at the heart of all that we do.

Business guy is sending the emails with laptop at work space.

What our New York based clients have to say:

If lead generation
is what your
business needs,
we strongly
recommend
Blurn.

Chris-Nelson-Smith

Chris Nelson-Smith,
Director,
Vantage FX

Let's Talk Growth!

Why not drop us a line with your details for a quick chat?

* Directly With Our Senior Director

3 Simple Reasons Why We’re The Best Email & SMS Marketing Agency

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Unmatched R&D

We spend a large part of our resources in researching and developing our Email & SMS methodologies to get you maximum profitability.

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Industry-leading Talent & Training

Our experts with a wealth of Email & SMS experience across industries are among the best in the world.

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Profit-focus

From the very beginning, we maintain an unblinking eye on your profitability and ensure that your return on investment is multiplied to the degree possible.

We’re an Email & SMS Marketing Agency that Helps You

Get-High-Quality-Leads

Increase Direct Sales on CRM: To increase your direct profit exponentially.

Increase Share of Voice (SOV)

Re-Sell, Cross-Sell & Up-sell: To cost-effectively further increase direct profit.

Save Significant Money

Maintain Gripping Engagement: At all times, on your CRM contacts.

Manage Your Online Reputation

Save Significant Money: By maximisng your sales to your “nearest” target audience.

Get Leads through Google Maps

Maximize Social Media: To further grow your customer engagement & word-of-mouth leads drastically.

Our Email & SMS Marketing Deliverables Include

Targeted SEO campaigns

A Strategic Roadmap: To maximize engagement, reach, and growth of word-of-mouth leads.

Daily-optimisation

Highly Targeted Campaigns: Our Email/SMS promotions are as precise as they can get.

Free Training

Daily Optimization: To ensure that the work is constantly focused on your commercial goals.

Free Anytime Consultation

Marketing Automation: To ensure behavioral targeting leading to further revenue growth.

Free Regular Reports

Free Anytime Consultation: So that you’re at ease and certain about what is going on.

Our Email & SMS Marketing Innovations

High-Quality Link Earning

Behavioral Targeting: To give you an edge over your competitors at all times.

Google Maps Optimisation

Data Integration: To target your “nearest” to “furthest” audience effectively.

Localisation

Nurture Campaigns:To attract never-before response rate.

Internationalisation

Referral Scheme Integration:For significant digital word-of-mouth lead growth.

Online Reputation Scoring

Experiments & Testing: For best results across key metrics such as CTR.

Multiplying Your Profits: Our Unique 4-stage Email & SMS Marketing

1. Opportunity Discovery & Research
First we understand your business and its requirements. Then we research your industry, your CRM data, and your target audience to draw actionable insights. We set digital goals for your business that are aligned with your commercial business goals.
2. Campaign Planning & Set-up
We use a suite of industry-standard data collection tools to collect as much data as possible before analyzing it. We then employ our cutting-edge data-visualization tools to draw actionable insights from each campaign’s results, for further optimization. We report our findings to you exactly the way you want.
3. Optimization & Monitoring
Employing the most advanced Marketing Automation technologies, we monitor each of the campaigns continually and optimize it towards achieving the biggest- and best-possible response to the promotion.
4. Results & Insights
We use a suite of industry-standard data collection tools to collect as much data as possible before analysing it. We then employ our cutting-edge data-visualization tools to draw actionable insights from each campaign’s results, for further optimization. We report our findings to you exactly the way you want.

FAQ

What is Email & SMS Marketing?
It’s the best way to reach your prospective customers and build relationships! This marketing channel uses emails and SMS (Short Message Service) as a medium to connect with newer customers and maintain a healthy relationship with existing ones. We use Customer Relationship Management (CRM) data to leverage customer behavior and response to promote your business. We use cutting-edge tools such as Marketo, Hubspot and Eloqua to target customers in a personalized way. These automation tools are used to: Automate customer engagement using email and text messages Create personalized campaigns using custom workflow and a set of predetermined instructions Promote offers and deals by location Provide information and updates on your business without having to use push-notification applications Generate targeted advertising campaigns for lead generation
Why do I need to invest in Email & SMS Marketing?
You will be able to significantly expand your businesses engagement with SMS and Email Marketing. Two channels, SMS and email marketing, have consistently proven their effectiveness by expanding your reach, engagement, and for their ability to convert this to sales. While they work similarly, they have particular uses that, when used together, can enhance your digital marketing strategy. Integrating both email and sms marketing to your marketing strategy takes your brand's game to a whole new level.

Email and SMS marketing offers you reliability, reach, and customization all critical factors to build strong brand loyalty and community. Email marketing provides the capability for rich content and extensive storytelling, while SMS marketing delivers immediacy and boasts high open rates, ensuring that time-sensitive content is promptly viewed.

By combining these two channels, they complement each other, fostering increased engagement, conversions, and sales. Continue reading to delve deeper into SMS and email marketing and their synergistic effects.
How is Email & SMS Marketing performed? How is it different from Marketing Automation?
Email marketing automation software enables the use of drip campaigns and automated workflows sent based on triggers or timelines to nurture leads and guide subscribers through the customer journey. Simultaneously, the use of dynamic content and email personalization allows for tailored emails based on past interactions, preferences, or behaviors that significantly boost engagement and conversion rates.

Marketing automation takes email marketing to the next level. When combined with a marketing automation platform, email marketing can deliver the right message, about the right products and services, at the right time, to the right audience.
How long should I run my Email & SMS Marketing campaign for it to be successful?
As long as you want to increase your profits and brand awareness!

Email and SMS marketing does not stop after you send one email or SMS. It is a continuous process that requires ongoing strategy, content creation, and effort, you will need to know and stay ahead of the current trends to stay ahead of the competition.
Will a Email & SMS Marketing campaign be enough on its own?
Only if you want to restrict your profits.

There is not a single digital marketing channel that can provide you with unprecedented profit growth on its own. Instead, a combination of different channels such as Social Media Marketing, Email & SMS marketing, and SEO can generate better results and significant profits. We are not saying you won’t generate profit with Email & SMS marketing alone, but with an all-round digital marketing approach, you can substantially multiply your profits.
You already have an Email & SMS marketing campaign, can Blurn still help?
…by helping you improve it further!

Our Email & SMS marketing service line is not restricted to new clients. We also help businesses that are not seeing the results they expected from their existing campaigns. You can get a second opinion from us without hesitation. We’ll give you detailed feedback on your campaign and recommend changes that will improve it. It’s always good to identify the problem areas and change the strategies for the best outcome.

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