Welcome to Blurn.com: The Best Marketo Marketing Agency in Australia

Your profit is my goal! My biggest pleasure is not just Marketing Automation or Digital Marketing, but seeing your profits grow through it. Why not give me a quick call directly for a chat” 
— Navin Shanmugarajan, Senior Director

If you are a business owner or sales manager, then you may have heard of Marketo before. Marketo is an automated CRM software that can help you get the most out of your digital marketing and sales strategies. Though Marketo is known as one of the most robust and comprehensive CRM programs on the market, it can be difficult for businesses with little experience implementing CRMs into their business. 

If you want to take advantage of Marketo and all of the benefits that it has to offer, then you need guidance from Blurn and our highly experienced staff members. With Blurn at your side, you’ll be able to take full advantage of Marketo and ensure that your sales and marketing team has all of the tools that they need to succeed.

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Before you get started, you probably want to learn a bit more about Marketo and what it is capable of when deployed correctly. We’re going to show you exactly why so many businesses choose Marketo as a CRM and why they choose Blurn to guide them through implementation and a successful integration with Marketo.

What is Marketo?

If you’re a business owner that is considering using Marketo to help you have more successful and optimised marketing efforts, then you will need to know more about Marketo and what it is. Businesses from around the world manage hundreds of thousands of leads on a daily basis, and tying those all into their marketing efforts can quickly become a difficult and disorganised process. 

If you find yourself in this position, then Marketo is a great option for you. Marketo is a full-service CRM that is designed to help you and your sales team achieve the most success possible. This is achieved by providing you with maximum functionality and several different modules that make it easier to experience higher conversion rates, better organisation, and a more efficient sales process. 

Marketo was developed by Adobe to add to their already robust set of business tools that they offer to their clients. If you’re looking for a way to organise your sales and marketing efforts while including lead management strategies within, then Marketo could be a great option for you. In addition to introducing you to Marketo, Blurb is also able to guide you through the implementation process. 

Without a partner to guide you through implementation, it is very possible that you don’t experience the maximum level of success that is possible with Marketo. When you work with Blurn, you’ll have a partner that you can always contact to get help with your integration and you can ensure that your integration is made specific to your exact business needs ahead of time. 

This, in combination with all of the features that Marketo has to offer, ensures that your business is set up for maximum success with Marketo and in your sales and marketing efforts.

Marketo Features

Part of the reason that so many businesses decide to go with Marketo is that it is one of the most comprehensive and robust CRM programs on the market today. Marketo has a reputation as being a  CRM that is able to help businesses from variou different industries achieve their sales and marketing goals. 

However, if you are new to Marketo, you may not be familiar with all of these benefits. Luckily, Blurb is here to help walk you through all the various pieces of knowledge and features that you will need to know in order to help you make the right decision for you and your team. 

Here are some of the features that you can expect to enjoy when you choose Marketo as the CRM for your business. 

The first benefit that you’ll be able to enjoy when you work with Marketo is the ability to conduct automated marketing campaigns. Marketing is a difficult task already, but with Marketo, it can be so much easier. The truth is that when you talk about marketing, you could be talking about dozens of different marketing strategies, platforms, and audiences. Marketo helps you to organise these. 

In addition to simply organising your marketing campaigns, you’ll also be able to automate their scheduling, optimisation, and reporting. Marketo is perfect for those that want to get a visual on how they are deploying their marketing campaigns and break down their progress while grouping them by the metrics that are important to you. 

No longer will you and your team have to stress about the scheduling aspect of your marketing campaigns. Instead, it will all be automated for you and reported in real time. Words can’t express how much of a load this would take off of your team. With the ability to automate your marketing campaigns, you can focus your resources on other issues that are important to your business and revenue growth.

If you want to get the most out of your marketing efforts, then you need to have a well-diversified collection of marketing methods. For any serious business, this includes email marketing. However, if you’ve ever done email marketing before, you know that it can quickly turn into a difficult prospect. Email marketing is a large task, and it often requires dedication to organisation, optimisation, and content management. 

However, with Marketo, this is all made much easier. Marketo is a comprehensive software that allows you to manage your email marketing campaigns with ease. It can help you create, plan, optimise, schedule, and otherwise manage your email marketing in a way that will not only save you time and hassle, but also lead to better-optimised and more successful campaigns. The impact of this ability is incalculable. 

If you want to manage email campaigns for your business that lead to success in sales and conversion, then working with marketo as your software and Blurn as your consultant is the ideal combination. We have led countless clients to success with Marketo and our ability to adapt these software solutions to fit the needs of our clients. 

Anyone that manages a business where sales is a focus knows the struggle of keeping leads organised and optimised to help ensure that you get the most out of your sales efforts. Having leads is the lifeblood of your business, and closing sales to those leads is even more important. If you don’t have proper organisation and management when it comes to your leads, it’s going to be very difficult for your business to succeed in your sales goals. 

If you’re looking for a way to more efficiently and effectively manage leads for your business, then Marketo is a great option. At Blurn, we are experts in helping businesses to use Marketo to its full potential. With Marketo, you’ll have the tools that you need to manage your leads effectively and ensure that your lead management ties into all your other marketing efforts.

In a business, leads are only one part of the equation. There are various forms of marketing that you’re going to take advantage of, and thus there will be different types of leads that you have to manage. If you want to ensure that you are optimising your lead placement and the type of marketing that you utilise for each type of lead, then you need the features that Marketo has to offer. 

When you work with Blurn and Marketo, you will always be able to assign the proper leads to the proper types of marketing to ensure maximum results. For the last program you’ll ever need in lead management, work with Marketo and Blurn.

As a business owner, you know that the more data that is available to you, the better. That’s why you should use Marketo if you’re hoping to gain increased insight into your business and better understand where your revenue comes from. By centralising your marketing and sales efforts into a program like Marketo with the help of Blurn, you can make this happen. 

Marketo allows you to gain a visual representation of all your revenue sources. This information can help you to make crucially important decisions such as how to market, how much to spend on each type of marketing, and what type of content to use for your marketing campaigns. With more data available than ever, you can make well-informed decisions that will be in the best interest of your business. 

We’ll help you integrate Marketo with your data sources to ensure that you are getting the full picture when it comes to your revenue attribution of your business. We strive to ensure that the integration process with Marketo is seamless and provides you with all of the benefits that you need out of a CRM. 

Is Marketo Right For My Business?

One of the most common questions that our clients have when they are considering a marketing integration with CRM is whether Marketo is the right option for them. It is natural to wonder whether a specific solution is right for your business and it’s good to be speculative. When it comes to Marketo, however, you should have confidence that it is able to help businesses in any niche. It is specifically designed to be very versatile and comprehensive, containing all of the features and integration capability that you could want. 

In addition to the wide range of features that are available with Marketo, making it a very versatile program, you can also take some peace in the fact that Blurn is highly experienced and we make a habit of ensuring that Marketo and other software is properly integrated. This means that you get the best possible results.

Why Choose Blurn?

If you are trying to choose a partner to help your business utilise Marketo, we know that you have some options. That is why we want to show you exactly why you should choose Blurn whenever you are in need of help from the best Marketo marketing agency in Australia. Here are just some of the benefits that you can enjoy when you choose Blurn.

With years of experience, we are well-suited to help you achieve your goals. We have seen nearly every situation and faced nearly every challenge out there, and that allows us to adapt as we go and ensure that you receive the customised integration that you need. We can help you navigate tough challenges and find creative solutions to the problems that you face. With our years of experience, we are the perfect partner for any business that wants a true guide. 

At Blurn, we have worked with various solutions to help businesses from dozens of different industries. With this experience and knowledge under our belt, we are well-equipped to help businesses of any kind. Regardless of which business you are in and what you represent, we can help you achieve your goals through Marketo.

We believe in providing our clients with incredible support. If you need help with your integration or anything else, you never have to be afraid to call. We are happy to help and we believe in providing amasing client support. You’ll find that we are always friendly, prompt, and easy to understand when you call seeking an answer to your question or concern. 

At Blurn, we strive to make communication a key part of our client experience. We know how stressful it can be to go through a business transition, and we won’t make it even more difficult by refusing to communicate promptly and clearly. When you work with Blurn, you will always have speedy correspondence and you’ll never be left in the dark when you have questions or concerns. 

If you truly want to have the best experience, then you should work with a company that has a good reputation. As it just so happens, Blurn has a reputation as the best Marketo marketing agency in Australia because we have earned it! We have helped countless businesses take a step forward in their marketing and sales efforts by using Marketo and leaning upon Blurn for guidance throughout the transition.

Ready to Work With the Best Marketo Marketing Agency in Australia? Call Us Today!

If you’re ready to enjoy the maximum benefits from Marketo and work with a total professional on your integration, then call us today! We’ll show you exactly why we have a reputation as the best Marketo marketing agency in Australia and guide you through the entire process.

What Our Clients Say About us

If lead generation is what your business needs, we strongly recommend Blurn.

– Chris Nelson-Smith
Head of Trading, Vantage FX

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3 Simple Reasons Why We’re The Best Marketing Automation Agency

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Unmatched R&D

We spend a large part of our resources in researching and developing our Marketing Automation methodologies to get you maximum profitability.

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Industry-leading Talent & Training

Our experts with a wealth of Behavioural Marketing Automation experience across industries are among the best in the world.

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From the very beginning, we maintain an unblinking eye on your profitability and ensure that your return on investment is multiplied to the degree possible.

We’re a Marketing Automation Agency that Helps You

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Increase Direct Sales on CRM: To increase your direct profit exponentially.

Increase Share of Voice (SOV)

Re-Sell, Cross-Sell & Up-sell: To cost-effectively increase your revenue further.

Save Significant Money

Maintain Gripping Engagement: At all times, on your CRM contacts.

Manage Your Online Reputation

Save Significant Money: By maximisng your sales to your “nearest” target audience.

Get Leads through Google Maps

Maximise Social Media: To further grow your customer engagement & word-of-mouth leads drastically.

Our Marketing Automation Deliverables Include

Targeted SEO campaigns

A Strategic Roadmap: To maximise engagement, reach, and growth of word-of-mouth leads.

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Highly Targeted Campaigns: Our Email/SMS promotions are as precise as they can get.

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Daily Optimisation: To ensure that the work is constantly focused on your commercial goals.

Free Anytime Consultation

Free Ongoing Reports: To ensure you’re fully aware of the performance.

Free Regular Reports

Free Anytime Consultation: So that you’re at ease and certain about what is going on.

Our Marketing Automation Innovations

High-Quality Link Earning

Behavioural Targeting: To give you an incomparable edge over your competitors at all times.

Google Maps Optimisation

Data Integration: To target your “nearest” to “furthest” audience effectively.

Localisation

Precise Nurture Campaigns:To achieve never-before response rates.

Internationalisation

Referral Scheme Integration: For significant digital word-of-mouth lead growth.

Online Reputation Scoring

Experiments & Testing: For best results across key metrics such as CTR.

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100% Transparent, Trusted & Family-owned

As a family business that’s been thriving on trust for well over a decade, we treat our clients too as our extended family. So, also be prepared to face some blunt truth! Read More reasons why most successful companies trust us.

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Lowest Price & Best Service Guaranteed

We guarantee the lowest price for the amount and quality of work we offer; or we will happily beat any quote you get by 20%! Whether your business is a multinational industry leader or a small start-up, we will give you utmost priority for the work we do for you.

Multiplying Your Profits: Our Unique 4-stage Marketing Automation

1. Opportunity Discovery & Research
After we thoroughly understand your business and its specific requirements, we research your industry, your CRM data, and your target audience to draw actionable insights based on which, we set digital goals for your business in collaboration with you. We ensure that these goals are perfectly aligned with your commercial business goals.
2. Campaign Planning & Set-up
In order to target your audience most effectively, we meticulously plan each campaign, weather it’s drip, nurture or another type. At every step, we ensure that each campaign is focused on achieving a set of digital goals.
3. Optimisation & Monitoring
Using cutting-edge Marketing Automation technologies, we carefully monitor each of the campaigns on an ongoing basis and optimise it towards achieving the biggest- and best-possible commercial results.
4. Results & Insights
We use a suite of industry-leading data collection tools to collect as much data as possible. Then we analyse all available data before using our cutting-edge data-visualisation tools to draw actionable insights from each campaign’s results, for further optimisation. We report our findings to you exactly the way you want and discuss the follow-up steps with you.